Here we are, the time has come to sell your home and for you to walk away with as much money and as little headache as possible. When it comes to sales, pricing and marketing are key. If you price your home too high, it sits on the market and becomes less and less appealing to buyers. They’ll start wondering “what’s wrong that house?!” and it quickly loses its excitement and becomes an old “Oh-I’ve seen that one before” listing. On the other hand, if you list your home too low you end up walking away feeling like you left money on the table. The key to this dilemma is two fold- first we use the current market to find your price range and then, we allow your situation to help us determine whether we are coming in on the low or high end of that range. Year to date, my listings has sold for 99.95% of list price and spent an average of 12 days on the market. Here’s my process of helping you determine the right price for your home.
- Gathering Your Home’s Data- Using tax information, old listings, recent appraisals and information you provide I gather important details of your home such as location, year built, square footage, lot size, bedroom count, bathroom count, parking, additional buildings, fencing, improvements and any other information that is pertinent to value.
- Researching Comparable Sales- Before viewing your home I use the data I have to spend time researching comparable sales in your area. Using the MLS, I can hone in on homes similar to yours and in your location that have sold within the last year. This research tells me the price per square foot these homes sold for, how many days they spent on the market, the type of financing that was used, and helps me understand what the higher end price point is compared to the lower end. I’m also using this time to view active listings that are comparable to your home to get an idea of current competition on the market. My key take away from this research is understanding the price range and the average days on market.
- Viewing Your Home- After my research, I have a good idea of the range that your home will sell for but it’s impossible for me to narrow that down until I view your home. At this viewing, I’m looking at specifics such as layout, finishes, updates and overall condition. This will helps me determine whether your home falls into the high or low end of recent sales.
- Discussing Your Situation- Do you need to sell quickly? Do you NEED to sell at all? Understanding what circumstance in life is causing this sale also plays a role in where we list at.
- Determining The Price For Your Home- Using what we know, we have developed a plan and settled on a price. Now it’s time to put my marketing to work and sell!!!
